10 Instagram Tricks Professionals Should Not Miss!
For anyone who does business on Instagram, you should understand very well what qualities you must have to sell things there. In addition to having to post content regularly, the images you choose to post must be attractive and worth paying for. But today, we will help you improve your brand’s Instagram with the following 10 techniques.
Enter complete details in your bio
Most people care and pay attention to the details they include in the caption of their posts, but completely forget that your bio is the first, yet most important channel for customers to know about your brand. In your bio, you might want to include the product category being sold, the names of various contact companies, include links to contact channels that will make it most convenient for customers to contact you. This is because Instagram prohibits links from being placed anywhere other than in this section.
Never abandon your Instagram Story
If your normal posts are generated only to attract people and sell, you are doing it wrong. Instagram stories are the one area that will allow you to reach customers quickly and lead them to your actual profile. It might be a quick, easy photoshoot to let customers see the products, or a short video that shows the lifestyle of the owner. Otherwise, you may post reviews from other customers. It does not have to be complicated and well-executed. Remember: the simpler, the better!
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Try to post a lot of videos
Now even Instagram is encouraging its users to post more videos. Of course, it’s better if customers can see your products everywhere from every angle without having to scroll through many images to mess around.
Frequency of posting is very important
How often do you post these days? Too much is not good, too little is even worse. Consistency is important; there should be at least one post per day that gives fans who follow your Instagram a sense of how your brand is always being updated. It also tempts them to see the product repeatedly. It might create a desire to spend some money, who knows?
Include your contacts in every caption
We can never know what customers might be interested in. Which post might they like about your product? Therefore, every communication channel should be inserted in every post. That will make it more convenient for customers. What we recommend is telling them to read in their bio, which will have the link you included, such as “If you have any questions, you can ask for more information at the link above in the bio,” or something along these lines.
Return to hashtags
The importance of hashtags need to be restated. We know that you know and have probably listened until you’re bored that it’s important like this. But, it has to be said that setting a hashtag too long, too short, too similar to other people, or too generic, such as a word that everyone uses, will reduce the effectiveness of the hashtag for your brand. So set up a hashtag that is unique to your brand but easy to remember. The customers will surely definitely remember it when they see your post. They will want to talk about your products.
Try to use more fan posts
No need to waste time asking customers to leave reviews. When they like it, this world is already an era of sharing. As I said in the previous topic, if you set a hashtag that your customers actually use. And finding their posts is extremely easy. But if it’s best before re-posting any photos of your customers, it’s a good idea to ask for their permission.
Announce to them that our brand also has Instagram with them
Some people have almost died on Instagram but their follow count has not budged. Is that because you may have forgotten to tell customers that your store also has Instagram? If it’s an online store, try making announcement content on other channels such as Facebook, Youtube, Twitter, Email. But if it’s a store that has a storefront. Consider attaching a business card with the store’s Instagram and maybe telling customers to help you follow along. This method will help quite a bit.
Do not stay in the Safe Zone
Learn to dare to interact with other Instagrams, no matter who comments. or talk Because you’re too busy making beautiful posts. Post every day but do not interact with anyone. It will make your Instagram account look less trustworthy. Looks like they only want to sell things, talk but do not talk, play and do not play. You might also try commenting on other Instagrams as the brand’s Instagram. As we often see with famous stars In the comments there is only Instagram that is the name of the shop. And let me tell you, they got quite a few customers from doing this method as well.
The more like people, the better
Try to create an identity for your brand’s Instagram that is as similar to people as possible. Maybe by the content posted. Responding to comments and posting Instagram Stories makes it seem like the brand is someone who lives a normal life, sometimes selling things, playing sometimes, traveling sometimes, working sometimes, etc. This way, customers and others That may be new people who will be interested and buy your products.
However, let us try using these techniques. Whatever kind of results you get, do not forget to share and let others know.
